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20 May 2009

2837) Preliminary Analysis of Our Website Evaluation Survey, 2009

Duration: 26 Apr-8 Jun (45 Days)

Viewed: 10% of the total visitors of our site
Started: 25% Of the "Viewed"
Completed: 25% Of the "Viewed"
Completion Rate: 100%
Drop Outs (After Starting) 0
Average time taken to complete: 4 minutes

How often do you visit our site? . .
Several times a week 30%
Once a week 26%
Several times a month 9%
This is my first visit 34%

How did you first hear about this site?
Search engine 33%
Another website 14%
Friend 33%
Dont know/dont remember 14%
Other 4%

Will You: Return to this Web site?
Yes 100%

Will You: Recommend this Web site?
Yes 85%
No 14%

What is your current occupation?
Student 12%
Retired 30%
Not Employed 8%
Professional/Other 47%

What is your gender?
Male 79%
Female 20%

What is your age?
18-34 15%
35-49 38%
50-64 29%
65 or older 17%

What is your level of education?
High School 4%
College / University 50%
Postgraduate 45%

The frustrating part of the survey for the site management:
Only 10% of our site visitors Clicked On the Survey Link

And Out of those, Only 25 % completed the Survey,
which also means only 2.5 percent of our website visitors completed the survey.

Good news 1:
We now have a first hand experience that our site visitors in general cannot spare even 5 minutes to help us to improve our site.
i.e. : 97.5% our visitors are takers/not givers

Good news 2:
Those who completed the survey, have provided very valuable evaluation and confirmed some of our thoughts as well as given us new ideas for improvement.

We appreciate all the participants' input very much and intend to post more analysis on the survey, later on.

Kind Regards

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